ArtistForce solves entertainment business problems with creative technology.

ArtistForce is leading the way in creating technology solutions for the multi-billion dollar global live entertainment industry. The company’s first offering – ArtistForce.com, is the industry’s only web-based relationship management platform and professional marketplace. Industry professionals use ArtistForce.com to interact, negotiate and manage business deals on a common SaaS platform. Bleeding edge offerings under development include first-to-market applications that will revolutionize live entertainment commerce. ArtistForce is the only company that offers business software, intelligence, consulting, IT and outsourcing services specifically designed for the live entertainment industry.

Founded in 2006, ArtistForce is a privately-held Los Angeles based company with visionary team members in Hollywood, New York, Chicago, Nashville, and Austin.

what we do

       - Build first-to-market commercial business software for the live entertainment industry.
       - Operate an active professional marketplace for the live entertainment industry. 
       - Provide business intelligence solutions based on proprietary metrics and 25+ years of industry data
       - Develop custom applications to address customer-specific pains.
       - Solve complex business problems through business consulting and advisory services.
       - Manage IT services and provide industry specific technology outsourcing solutions.

Jonathan Romley Founder, Chief Executive Officer
A Serial Entrepreneur and Visionary Technologist Cognizant of the fact that the music world is in a state of technological turmoil, enabling agents , managers, artists and performance buyers alike to conduct their business more efficiently, Jonathan founded ArtistForce in recognition of the unique velocity of technology in the live entertainment industry. Mr. Romley has significant experience in both software development and entertainment ventures, and has played every role in the ArtistForce ecosystem, as an artist, agent, manager, promoter, and talent buyer. Mr. Romley excels at team building and creative problem solving. He is especially adept at devising and implementing technology based business process solutions and building long term value through superior brand management and customer service initiatives.

Gilbert Saenz Vice President, Chief Operating Officer
An Experienced Fortune 50 Technology Executive with over 20 years of domestic and international management experience, Mr. Saenz has significant expertise managing all aspects of supply chain, software product and application development and maintenance, as well as hardware development.  As Vice President, Worldwide Software Delivery & Fulfillment at IBM, Mr. Saenz managed over 1500 employees (including 4 executives) at 13 locations worldwide. He reduced software delivery expenses by $700 MM, increased software revenues from $12 BB to $15.5 BB, and directed business model changes including the acquisition and integration of 36 companies.

Joel Lindenberg Executive Vice President, Corporate Development
An Expert Business Development Strategist Mr. Lindenberg has driven the success of both live entertainment ventures and investment banking transactions. He has executive produced over 200 music festivals, concerts and global nightclub engagements featuring top international talent. Mr. Lindenberg also founded and exited clubparties.com and Entertainment Marketing Inc, both leading promotion agencies for live entertainment events.